tl;dr
Madeleine Pierpont, a Web3 associate for the Museum of Modern Art (MoMA), will be speaking at Consensus 2024 in Austin, Texas. She discusses the impact of NFTs on the art world, emphasizing their potential to bring renewed energy and interest to digital art. Pierpont advocates for maintaining the te...
NFTs have permeated the art world, challenging perceptions and reshaping the industry. Madeleine Pierpont, a Web3 associate for the Museum of Modern Art, discusses NFTs and their impact on art at Consensus 2024. Pierpont highlights the potential of NFTs to democratize art and foster transparent patron-artist relationships. The discussion delves into the terminology and public perception of NFTs, as well as their potential impact on art history. Pierpont's "Postcards" project aims to showcase blockchain's community-building power and bridge the gap between Web2 and Web3. The conversation addresses the display of NFTs and the evolving nature of NFT art, with a nod to the "SOUND MACHINES" exhibition. Madeleine Pierpont, a Web3 associate for the Museum of Modern Art (MoMA), will be speaking at Consensus 2024 in Austin, Texas. She discusses the impact of NFTs on the art world, emphasizing their potential to bring renewed energy and interest to digital art. Pierpont advocates for maintaining the term "NFT" to avoid confusion and highlights the role of NFTs in connecting patrons to creators and increasing transparency in the art market. She also explores the evolving relationship between NFTs, art, and the public perception of these digital assets. Additionally, Pierpont shares insights into her crypto projects at MoMA and the inspiration behind the collaborative NFT project "Postcards." She also addresses the display of NFTs and the evolving nature of NFT art, emphasizing the potential for blockchain to be leveraged as a medium in art creation. Finally, Pierpont invites engagement with the SOUND MACHINES exhibition, featuring works by various artists, including Yoko Ono's public SOUND PIECE V. It’s sometimes easy to overlook exactly how far NFTs have penetrated into the art world, given how thoroughly the general public has rejected the speculation and hype that has come to define the asset class. Madeleine Pierpont will speak at Consensus 2024 this May in Austin, Texas. Grab your pass here. But it’s true. Just look at these data points: The world’s biggest auction houses like Sotheby’s and Christie’s still routinely run NFT sales. Legendary arthouse imprint TASCHEN recently published a deep history of the crypto art scene. Art market mainstays like Artnet News and Art Review cover the industry beat. There are NFTs hanging in museums around the world. And every week there’s news of some painter, band or what-have-you that decides to experiment with tokenization. There are those who still say “NFTs aren’t art,” but the art world generally disagrees with them. Perhaps no one is as familiar with this dynamic than Madeleine Pierpont, the Web3 associate for the Museum of Modern Art (MoMA), tasked with the equally enviable and unenviable job of trying to bring in potentially skeptical museum goers into the fold via blockchain programming. While art institutions often have the (deserved) reputation of being elitist, exclusive and outdated, Pierpont argues that NFTs are bringing a renewed verve to the industry and piquing interest in digital art. “We’re collectively defining this art historical moment as it evolves. It's a challenge because the ecosystem, the NFT space, is so young. There are so many artists that I would hope can be in the museum's collection and be exhibited at some point, but it is such a young ecosystem. Only time will tell,” Pierpont, who will be speaking at the Consensus 2024 conference held May 29 - 31, 2024 in Austin, Texas, told CoinDesk in an interview. To some extent, NFTs and art are a natural pairing — and not just because a general purpose technology is essentially a blank canvas. But as a medium of exchange, they also help to better connect patrons to creators, and boost transparency in a market known for obscure dealings. See also: Robert Alice Made NFT History, Now He's Writing About It CoinDesk caught up with Pierpont to discuss her crypto projects at MoMA (including “Postcards”), what defines the crypto art scene today, and what it was like working with Yoko Ono. Does “crypto art” as a term make sense? Compared to NFTs? Yeah. Is it a cohesive movement? I think that one of the issues associated with terminology is the gap in knowledge and comprehension within the ecosystem versus outside of it. There is still so much friction in terms of understanding how to even interact with or buy an NFT, let alone navigating one’s own wallet. I know that “NFT” is seen by some now as a bit of a dirty word and people argue in favor of abandoning it for “Crypto Art.” But
Disclaimer: The opinions expressed by the writers at Grow My Bag are their own and do not reflect the official stance of Grow My Bag. The content provided on our site is not intended as investment advice, and Grow My Bag is not an investment advisor. We do not endorse buying or selling any cryptocurrencies or digital assets mentioned in our articles. High-risk investments in Bitcoin, cryptocurrencies, and digital assets require thorough due diligence, and all transfers and trades made are at your own risk. Grow My Bag is not responsible for any potential losses and participates in affiliate marketing.