tl;dr
Sony has officially launched its Ethereum Layer 2 platform, Soneium, after a four-month testing period with over 14 million users. Developed by Sony Block Solutions Labs, it aims to simplify blockchain interactions for creators and audiences through tools like NFT-based fan engagement systems and an...
Sony has officially launched Soneium, an Ethereum Layer 2 platform, following a four-month testing period with over 14 million users. Developed by Sony Block Solutions Labs, Soneium aims to simplify blockchain interactions for creators and audiences through tools like NFT-based fan engagement systems and an incubator program called Soneium Spark. The platform, built on Ethereum layer-2 technology from the Optimism Foundation, focuses on empowering creativity and plans to bridge Web2 and Web3 through user-centric design and real-world applications. Sony BSL intends to explore new frameworks for protecting creator rights and equitable value distribution, aiming to support broader creator economies across its subsidiaries for films, music, and games.
Soneium, built on Ethereum layer-2 technology from the Optimism Foundation, leverages the OP Stack and Superchain architecture to deliver what it describes as a "blockchain that evokes emotion and empowers creativity.” The platform's development points to a shift in how major entertainment companies approach Web3, focusing on infrastructure to support broader creator economies instead of solely NFTs or digital collectibles. The Soneium Spark incubation program selected 32 applications from over 1,700 applicants, showcasing strong developer interest in building on entertainment-focused blockchains.
Looking ahead, Sony BSL plans to explore new frameworks for protecting creator rights and equitable value distribution, aiming to bridge Web2 and Web3 through user-centric design and real-world applications. The company, originally named Sony Network Communications Labs Pte. Ltd., rebranded to Sony Block Solutions Labs in August 2024 as part of its evolution as a joint venture between Sony Group Corporation and Startale Group Pte. Ltd., established in Singapore in 2023.