tl;dr
Luxury fashion brand 9dcc has partnered with Mastercard to release a limited edition apparel series, the Pass to Priceless: Bay Hill Capsule, available for Mastercard cardholders at the Arnold Palmer Invitational. The collection offers nine curated items priced from $10 to $50, with some items also ...
Luxury fashion brand 9dcc has partnered with Mastercard to release a limited edition apparel series, the Pass to Priceless: Bay Hill Capsule, available for Mastercard cardholders at the Arnold Palmer Invitational. The collection offers nine curated items priced from $10 to $50, with some items also available for purchase by U.S. residents at passtopriceless.9dcc.xyz. Buyers of items from the collection can interact with 9dcc's NFC chips to receive digital collectibles on the Ethereum scaling network Polygon, potentially granting access to exclusive future experiences. Proceeds from the capsule purchase will benefit the Arnold and Winnie Palmer Foundation, supporting youth education and environmental conservation.
The limited edition collection, called the Pass to Priceless: Bay Hill Capsule, will allow Mastercard cardholders at the four-day event to select from nine curated items ranging from $10 to $50. A selection of items are also available for purchase for U.S. residents only at passtopriceless.9dcc.xyz.
Purchasers of items from the Bay Hill Capsule can connect more by interacting with 9dcc’s stitched-in NFC chips. After purchase, buyers can tap their phones to the chips to be rewarded with a digital collectible, a twin of their physical item on the Ethereum scaling network Polygon that may provide them with exclusive access to teased “priceless possibilities” in the future.
Mastercard has a long history with blockchain and crypto, debuting a debit card with popular EVM wallet MetaMask while pushing forward its fusion of traditional banking and blockchain with its Multi-Token Network. All proceeds from the purchase of 9dcc’s Bay Hill Capsule will be provided to the Arnold and Winnie Palmer Foundation, which provides educational opportunities for youth and protects natural lands.