tl;dr
During Paris Blockchain Week 2025, David Prinçay, President of Binance France, highlighted Binance’s growth and strategy. Globally, Binance surpassed 265 million users by Q1 2025, with significant increases in retail and institutional adoption, daily trading volume, and total value locked. Binance F...
Binance reached a remarkable milestone of 265 million global users by Q1 2025, showcasing significant growth in both retail and institutional sectors. Retail adoption rose by over 47%, while institutional adoption nearly doubled at 97%, reflecting growing confidence among large players. Daily trading volume saw a 27% increase, and total value locked (TVL) surged 144%, underscoring strong long-term trust in crypto investments. Binance also achieved the historic feat of surpassing $100 trillion in all-time trading volume.
In France, Binance France experienced sustainable, steady growth fueled by regulatory compliance, education, and local partnerships. Since obtaining PSAN registration, Binance France has strengthened legitimacy and trust, expanding its user base, trading volume, and community engagement. Tailored initiatives include compliance infrastructure, customer-centric education, and investment in local partnerships, helping France maintain its position as a strategic financial market in Europe.
As part of its innovative product offerings, Binance France launched Binance Wealth, targeting wealth managers and high-net-worth individuals with secure, regulated crypto access. This platform allows financial advisors to safely introduce clients to crypto investments within a structured, compliant framework.
Binance France forged a pioneering partnership with Printemps, a renowned French department store, enabling crypto payments through Binance Pay. This move demonstrates real-world crypto utility and signals cooperation between traditional retail and Web3 technologies. Binance Pay's global merchant network grew significantly, with user base expansion of 226% in 2024 and over 12,000 new merchants onboarded.
The French crypto community is diverse, spanning various age groups and regions. While adoption is strongest among 25-45-year-olds, older demographics show growing curiosity. User caution and emphasis on education and regulation align closely with Binance France’s mission to promote responsible adoption through webinars, workshops, and community meet-ups nationwide.
Security remains a top priority for Binance, combining real-time monitoring, mandatory two-factor authentication, and specialized local protocols. Binance actively educates users to prevent scams, emphasizing that the platform will never initiate phone contact, thus fighting impersonation and fraud tactics.
Binance views regulation as vital for trust, market stability, and sustainable growth, comparing crypto oversight to aviation safety standards established after historic industry accidents. Collaborating openly with regulators, Binance supports pro-innovation frameworks that enable mass adoption while ensuring consumer protection.
Binance faces the challenge—and opportunity—of driving massive, mainstream adoption by demystifying blockchain and crypto through education, transparency, and accessible platforms. Over the next three years, Binance France aims to deepen local presence, expand product localization, and maintain community-centric growth to foster financial inclusion.
Bitcoin holds its position as a long-term hedge against inflation, while Binance encourages diversification and risk-aware investment strategies. The company’s strategic pillars—regulatory compliance, community engagement, and innovation—guide its leadership role in shaping the future of crypto adoption globally and within France.
Overall, Binance’s rapid user growth, innovative offerings like Binance Wealth, strategic retail partnerships, and steadfast commitment to security and regulation spotlight its mission to make cryptocurrencies a trusted and integral part of everyday financial life.